“Branding with Google +”

Google’s social netwroking site Google+ has extended its site for businesses and brands. This will be a new way to hit at Facebook.

Up until now, only individuals have been allowed to have a profile on the site, which is just over 100 days old.

Angrybirds & Burberry have become one of the first brand’s to take this oppurtunity.

However, as of last night, any business, group or entity, can create a profile.

Bradley Horowitz, vice president of product for Google+, described the addition as the “biggest product launch” on the site to date.

“Google+ is a very different social network to Facebook and Twitter. Unique features such as hangouts and Google Circles, a deep integration with YouTube [which Google owns] and rich photos make it an attractive proposition for companies,” Horowitz said.



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